Ignore our Facebook page and within days, I can see the effect on our business. In our world, Facebook is that anything-but-silent friend, nudging clients to book with one over another, sharing good (and bad) experiences, and passing judgement on all that makes up a business.
So what makes a fabulous small business page? Easy to answer are things like content, interaction, and pictures. Harder to answer are those intangibles like soul, gimmicks, giveaways & freebies, and that feeling of “ahhhh…” or “oh no” when you land on the page.
Social Media Examiner is a great resource for learning more about the world of social media – how to do it right and how to NOT do it wrong. Stop by SME for a regular look!